Let us introduce you to Charlotte Boyle. Charlotte is originally a freelance kids clothes designer. She knows Samantha as their kids are in the same class. We reached out to her for help to get our new logo and in that way do a small rebranding of our salon. She started her career in her home country England, doing women’s wear.
She worked for iconic style legends such as Lulu Guinness and Cynthia Rowley. She then found her love of designing children's clothes while working with the ever stylish Lucy Sykes and her children's brand ‘Lucy Sykes Baby’. From there she moved on to Baby Togs where she worked on their private label’s for clients such as Nicole Miller, O’Neill, Dr Seuss, Kmart & Sears.
She is now running her own business where she is helping companies large and small with getting the right look, fit and feel of their brand. Her clients include Under the Nile, Jelly the Pug, Nested Bean and now also Shear Serenity Salon. She has also done good by designing a non profit collection for Oja Moon and all the proceeds go into running an orphanage in Katmandu Nepal.
The inspiration for the logo came from Samantha's flowers from Heather & Birch that she displays in the salon. It creates a nice atmosphere in the salon, so Sam and Charlotte worked on recreating that also in the logo. We are very proud of the result, and feel like we finally got a logo that represent us and the style we like.
Thank you, Charlotte!